From beauty products to supplements to water bottles, plenty of products have gone viral on TikTok. Some are worth the hype, and some aren’t, and we made it our mission to find out which ones are worth your hard-earned cash.
Here are 11 products we tried and our honest reviews.
Evie's product selections are curated by the editorial team. If you buy something through our links, we may earn an affiliate commission, at no cost to you. We only recommend products we genuinely love.
Hero Cosmetics Pimple Patches
“I love the Hero pimple patches. I get cystic acne on my chin from time to time, and they bring it to the surface and cut the time I spend with acne on my face by about half!” – Alicia Bittle, Contributing Writer
Get yours for $13 at Ulta Beauty.
Bloom Nutrition Greens and Superfoods Powder
“I started drinking Bloom Greens last year, and I’m not exaggerating when I say they’ve changed my life. I wanted to improve my gut health for both my physical and mental health, and this was the perfect way to start. It tastes amazing and gives me the perfect energy boost, and I’ve noticed a huge difference in bloating and overall digestion. However, it’s important to note that I started working out and eating more protein when I started drinking it, so there’s a chance that it wasn’t entirely because of the greens.” – Meghan Dillon, Contributing Writer
Get yours for $33 at Walmart.
Bee Pollen Supplements
“I've been using bee pollen for several weeks now. I’m about half way through the glass jar I bought, and honestly, I haven't noticed a huge difference, but I do think the girls have gotten a little bit bigger. They seem to fill out my bras and tops more lately. Going to continue taking it daily and see if long-term use helps!” – Anna Hartman, Managing Editor
“If you know, you know why I was so keen on trying this. I'm sad to report I haven't seen any results yet, but I've only been using it for a little over a month, so I'm going to still keep at it! Plus, there are a lot of health benefits from eating bee pollen, so no matter what, I'm not mad about it! A lot of people complain about not liking the taste, but I don't really notice much of a taste from it. I think when I reorder it, I'll get it in powder form instead of granules, so it'll be easier to sneak into meals!” – Rachel Squier, Social Media Manager
Get yours for $25 at Beekeeper’s Naturals.
Mielle Rosemary Oil
“It was affordable, but I can’t say the rosemary oil made a huge difference. Actually, taking biotin and collagen daily probably helped more (especially with postpartum hair loss), but at least it smells nice.” – Gwen Farrell, Contributing Writer
Get yours for $11 at Ulta Beauty.
“My Stanley cup is my favorite purchase of this year! Yes, it’s trendy, but it also keeps my drinks ice cold and fits in my cup holder! I love it for teaching as well!” – Alyssa Vandermeulen, Contributing Writer
Get yours for $35 at Dick’s Sporting Goods.
Tangle Teezer Unbrush Hair Brush
“Before using the Unbrush, I was a Wet Brush girl for years. Now, I'm not ready to completely throw away my Wet Brush yet, but I am loving the Unbrush so far. The bristles are rougher against my scalp than the Wet Brush, but it gets through knots just as good, if not better, as the Wet Brush. The biggest thing I love about it is the open back, which makes it so easy to clean! I don't love not knowing what's going on in the back of a regular hairbrush (I heard there can be mold in there?!)” – Rachel Squier, Social Media Manager
“I’m super picky about hairbrushes, especially with postpartum hair loss, but this brush is super gentle, and the texture of the bristles is really good for fine hair, which I have. I have at least three now, one I travel with, one I keep at home, and one in a work bag. My hair is soft and shiny, and it doesn’t hurt to get through if you’re tender-headed like me!” – Gwen Farrell, Contributing Writer
Get yours for $16 at Ulta Beauty.
Cosrx Snail Mucin
“I’ve been using snail mucin for about a year, and I love it! It keeps my skin hydrated, and it’s so much softer and smoother than it was before. It also absorbs well, so there’s no oily residue all night/day, which I love.” – Julie Drake, Contributing Writer
“I used the famous Cosrx snail mucin, and no joke, it did clear up my skin. You need to be careful of the fakes out there, but the real stuff is great and pretty cheap. I spent $20 back in May and still have a third of the bottle.” – Brittany Martinez, Founder and Editor & Chief
Get yours for $25 at Ulta Beauty.
Tarte Sculpt Tape Contour
“If I see Alix Earle rave about a beauty product, there’s a good chance that I’m going to try it out. I’m always on the look for dupes for popular yet expensive products (this is a dupe for the Charlotte Tilbury Wand), and this one was a game-changer. The lightest shade gave the perfect amount of warmth to my pale skin without turning it orange, and it blends beautifully.” – Meghan Dillon, Contributing Writer
Get yours for $35 at Ulta Beauty.
Heated Eyelash Curler
“I cannot rave about this enough! I seriously have told all of my friends about this because I am obsessed! No matter how long or how many times I curl my lashes with a regular curler, it doesn't last. They stay curled for about 45 seconds before dropping right back down. Yes, you can use a lighter to heat it, but I've always been too scared to try that. I use the heated lash curler for about 5-8 seconds twice on each side before applying mascara, and my lashes stay curled all day! The only downside is that the curler only holds a charge for about four uses, but it charges so quickly and works so well that I don't mind!” – Rachel Squier, Social Media Manager
Get yours for $15 on Amazon.
Bed Head Hair Wax Stick
“I love a slicked-back bun on dirty hair days, but I’m not a fan of how gel feels near my scalp. This wax stick works wonders and stays on all night (even it’s humid out, which is a must on summer nights with 90% humidity). The only thing I’d advise is that a little goes a long way – it will take forever to wash out if you use too much.” – Meghan Dillon, Contributing Writer
Get yours for $27 at Ulta Beauty.
"I have tried just about every heatless curl method in the book (seriously, though, my friends can vouch for me on this). Socks, flexi-rods, robes, rollers, rags – you name it, I've tried it. The Octocurl is by far the best one I've tried so far for my thick, wavy hair. I love that you can get different curl styles through one product by wrapping your hair around one, two, or three strands, depending on how tight you want your curls! Don't expect perfect results on the first try, you have to play around with how damp to have your hair and how long to keep it in to figure out what works best on your hair. I touch up the top pieces with a curling iron, but I'm perfectly content with an 80% heatless, 20% heat ratio – it still saves a ton of time and damage! If you have thick hair, I would definitely recommend this if you want to try heatless curls. The process isn’t pretty, but the end result is!" – Rachel Squier, Social Media Manager
Get yours for $30 at Octocurl.
TikTok may have its fair share of mind-numbing content, but it can also be a corner of the internet that inspires your next favorite purchase! While it’s important to do your research on these products, they are likely trending on one of the worlds most popular platforms for a reason.
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