TikTokers Believe Taylor Swift And Travis Kelce's Relationship Was Orchestrated By State Farm And Ryan Reynolds—Here's Why

If there’s one thing the internet loves, it’s a conspiracy theory involving Taylor Swift – but TikToker @mohalanahenah, aka Mohala, just dropped a deep investigation connecting Swift, Travis Kelce , State Farm, the Super Bowl, and we’re hearing him out. Mohala’s video, which has already racked up nearly 2 million views, seemingly shows that Swift’s relationship with Travis Kelce is more complicated than we thought. State Farm, the NFL, and… Ryan Reynolds? If you’re tired of hearing Blake Lively and Ryan Reynolds’ names due to the It Ends with Us drama, we apologize in advance. TikTokers believe they may have played a role in marketing Swift and Kelce’s relationship. We’ll get to that later – first, let’s go into State Farm. “If you watch the NFL, you'll notice a very specific commercial that plays at every single ad break… it’s always a State Farm ad,” Mohala explains. He points out that while the NFL and State Farm have been cozy for two decades, their partnership with the Kansas City Chiefs is more recent. Then, things get weirder. “Jake from State Farm linked up with Donna Kelsey, Travis Kelsey’s mom, and it did exactly what it was supposed to do. It caught a lot of media attention,” he says. And who orchestrated this PR stunt? A marketing agency, Maximum Effort, was co-founded by Ryan Reynolds. It’s important to note that his wife, Blake Lively, is one of Taylor Swift’s best friends. A Suspiciously Short-Lived News Outlet Broke the Story Tracing back to where the world first heard about Swift and Kelce, Mohala found the first viral mention of their romance led to an article by The Messenger . That raised his eyebrows because “they had only opened four months prior to breaking this news… and then only four months after that, they shut down completely.” And who owned The Messenger ? A media mogul named Jimmy Finkelstein. According to Mohala, Finkelstein had some deep-pocketed investors – one of whom is tied to State Farm. “No matter what road you take, they all have invested interest in hundreds of billions of dollars in State Farm.” Every time Mohala googled Finkelstein, another name kept popping up – Pamela Grospe Finkelstein – alongside Blake Lively’s. The YouTube Ad Situation That Made Everyone Suspicious Here’s where things get really juicy. Mohala noticed that every single Taylor Swift music video on YouTube played a State Farm ad before it. For those unfamiliar with how YouTube ads work, they’re usually randomized. “It’s always supposed to be completely random,” he says. So why was State Farm dominating Swift’s ad space? Well, his theory is that instead of paying her outright for being part of this alleged grand marketing scheme, State Farm struck a different kind of deal: “Why don't you just let us put our ad in front of every single one of your videos? We'll give you about 90 to 100% of the ad revenue.” After Mohala’s video gained traction, he posted an update: “Because it's no longer State Farm ads that only play before the videos, they took them all off. It's now only K-Jeweler ads that play before every single video.” Hmm. Will there be a ring involved soon? The NFL’s Billion-Dollar Question Even if all of this sounds like the workings of a bored guy with too much time, the numbers don’t lie. “The NFL has made about a billion dollars since Kelce and Swift started dating due to viewership and jersey sales,” Mohala says. And considering the NFL officially rebranded itself as an entertainment company in 2010, it doesn’t seem that far-fetched that they’d nudge a certain team into the playoffs to keep eyeballs glued to screens. His prediction, however, was wrong. “The Kansas City Chiefs are gonna win.” So, does that debunk everything? Not necessarily. After all, the Super Bowl itself raked in massive viewership, thanks, in no small part, to Swifties tuning in to watch their queen. The comments on this topic do not disappoint: “ This is Candace Owens-level investigation ,” someone wrote. Another added, “This makes more sense than him liking her.” “The NFL has turned into WWE.” So, is this all a giant marketing scheme, or is Mohala just really good at finding patterns where none exist? Who knows. But one thing’s for sure: Taylor Swift will always be at the center of some conspiracy. If you want to read more about that, check out our article on all the other wild theories about the pop star here. Subscribe today to get unlimited access to all of Evie’s premium content.