Thinx Settles Class-Action Lawsuit Over Harmful Chemicals Being Found In Period Underwear Despite Being Marketed As Non-Toxic
Thinx period underwear quickly rose to fame as a groundbreaking alternative to tampons. But the brand was forced to settle a class-action lawsuit after it was discovered that their underwear contains harmful chemicals while being marketed as organic and non-toxic.
Although tampons are the most popular product that women use to handle their period, there are many alternatives that more and more women are using, from menstrual cups to period underwear. The brand Thinx emerged in 2011 and quickly became the most well-known brand to create period underwear. They were known for their memorable ads that were plastered all over social media and billboards in New York City, as well as their commitment to creating environmentally friendly, safe underwear. However, a recent lawsuit revealed that the brand was falsely marketing their products as non-toxic and organic.