The Upcoming Color Trends For 2024 Look Suspiciously Like The 1970s: What That Could Mean About Society
It’s officially fall, and as you’re looking for new pieces that will last beyond this season, it’s wise to look forward to where the trends are headed. This year, ‘90s, Gilmore Girl-inspired ‘fits seem to be the top looks for autumn, but could another decade be gearing up to take center stage? Color trend predictions for 2024 suggest that the 1970s could be the next “it” decade, and it’s possible that this phenomenon is being driven by more than the cycling of styles.

First, let’s talk color in the 1970s. The ‘70s were known for the prominence of earth tones with a few pops of brighter colors like orange and yellow here and there. Especially in interior design, brown seems to be the most prominent color in the 1970s palette, showing up in either wooden details or paint colors. Sherwin Williams’ own tour of colors of the ‘70s includes an avocado green, a slightly burnt orange tone, a very muted gold-beige, a cozy brown, a warm gray-beige, a sunny yellow, and an earthy brown-gold.