Culture

Tess Holliday Partners With H&M To Expand Their Plus-Size Line: "This Can Literally Transform Lives"

Body positivity activist Tess Holliday is working with clothing store H&M to create larger plus-size offerings for their consumer base. She claims this will be life-changing for women.

By Gina Florio2 min read
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Getty/Rich Fury

H&M has long been known for its affordable fashion line that is available in stores across the country as well as online. It offers a plus-size line of clothing for women, but activist Tess Holliday has insisted that it's not inclusive enough. Tess donned the cover of Cosmopolitan in 2018, which sparked much controversy about her platform and the message she promotes to women. She coined the hashtag #effyourbeauty standards and recently declared that she is anorexic. She shared her excitement about partnering with H&M on her Instagram page.