Health
Goop Gives A Bad Name To Alternative Medicine
Actress Gwyneth Paltrow’s newsletter-turned-lifestyle brand Goop - a self-described “curious, open-minded and service-centric” company - has been no stranger to controversy since its inception more than a decade ago.
By Gwen Farrell3 min read
The brand is well-known for marketing to minimalistic, health-minded millennials through clean living recipes and skincare regimens, but it seems more preoccupied with advancing pseudoscience, alongside hefty price tags.