Gavin Newsom's Podcast Is The First Of Many Half-Hearted Democratic Rebrands, And It's Not Going Well
California Governor Gavin Newsom sent shockwaves through both left and right wing coded social media feeds with an unexpected guest on his new podcast “This Is Gavin Newsom.” His decision to feature Charlie Kirk as the first guest was no accident. It was strategic, and he admits as much during the conversation. Newsom seems intent on not only a self rebrand, but a party-wide rebrand. He’s set his sights on Charlie Kirk as the blueprint, likely motivated by presidential aspirations.

Newsom opens the conversation with an anecdote about his son’s excitement over Kirk’s visit. As governor of the largest Democratic state in the country, if his own son is being influenced by Kirk’s political advocacy and social media outreach, he knows he has something to learn from him. They may be worlds apart ideologically, but Newsom can’t deny the fundamental vibe shift that’s taken place as a result of Kirk’s optics: showing up to college campuses initially with nothing more than a card table and a sign that read “Debate me.” It took a few years for the project to bear its fruits, but its mission to transform college campuses from an intellectually stifling environment to one where heterodox ideas are more welcome were eventually achieved.